Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

THE ROLE OF SOCIAL MEDIA AND E COMMERCE IN EMPOWERING WOMEN ENTREPRENEURS

The advent of digital technologies, particularly social media and e-commerce platforms, has ushered in a new era of opportunities for women entrepreneurs worldwide. These digital tools have Read More »

Date: 01/2025
Author: Puja Kumari
Contributor: eb™ Research Team
Article

MANAGEMENT ACCOUNTING IN THE AGRO BASED INDUSTRIES INFORMATION SYSTEM

We should be aware about the complexities of Agro based industries in the changeing scenario of economic and financial condition of the nation. The situation demands that the Agro based industries Read More »

Date: 01/2025
Author: Ananta Kumari, H.P. Singh
Contributor: eb™ Research Team
Article

SECTORAL ANALYSIS AND GROWTH DYNAMICS OF FOREIGN DIRECT INVESTMENT TRENDS IN BRICS ECONOMIES

BRICS, comprising the emerging economies of Brazil, Russia, India, China, and South Africa, has emerged as a preferred destination for foreign investment, as originally envisioned by Jim O'Neill of Read More »

Date: 01/2025
Author: Deepak Kumar, Renu Verma, Subhash
Contributor: eb™ Research Team
Article

FINANCIAL INCLUSION AS A PATHWAY TO WOMEN’S EMPOWERMENT IN INDIA: A REVIEW OF INITIATIVES AND

Financial inclusion has emerged as a key strategy for promoting women’s empowerment, particularly in developing countries like India. This review examines the impact of financial inclusion Read More »

Date: 01/2025
Author: Rashmi Kumari
Contributor: eb™ Research Team
Article

A STUDY ON THE INVESTMENT PATTERNS OF INDIAN HOUSEHOLDS WITH SPECIAL REFERENCE TO BENGALURU CITY

The study, titled “A Study on the Investment Patterns of Indian Households with Special Reference to Bengaluru City," explores the investment patterns of Indian households, focusing on Bengaluru Read More »

Date: 01/2025
Author: Jhumur Samaddar Roy, Srividya S
Contributor: eb™ Research Team
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