Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

TALENT MANAGEMENT WITHIN SMEs: ATTRACTING, DEVELOPING, REWARDING, AND RETAINING WORKERS AS SOURCES

The aim purpose of this study is to explore talent management within SMEs in attracting, developing, rewarding, and retaining in enhancing sustainability. In so doing, we focused on the key talent Read More »

Date: 07/11/2023
Author: Thembelani Mlilo, Victoria Oluwafunmilayo Adekomaya, Shepherd Dhliwayo
Contributor: eb™ Research Team
Article

Corporate Fraud At The Small Enterprise Finance Agency Affects Economic Growth In South Africa

Corporate fraud can be very harmful to any organisation because it may lead to companies collapsing and cause economic downfall in a country. One of the factors that has a negative impact on a Read More »

Date: 07/11/2023
Author: Azwihangwisi Judith Mphidi
Contributor: eb™ Research Team
Article

Improvement Of Food Industry Business Continuity In Sulawesi Through Islamic Business Approach

Since 2012-2016 there are 124 units of food industry business unable to maintain its business survival (Department of Industry and Trade of Southeast Sulawesi Province, 2017). Besides, has not been Read More »

Date: 2017
Author: Dedy Takdir Syaifudin, Mahmudin AS, Hasan Aedy, Adnan Hakim
Contributor: eb™ Research Team
Article

The Corporate Brand Identity And Reputation Matrix – The Case Of The Nobel Prize

The purpose of this article is to explore corporate brand identity and reputation, with the aim of integrating them into a single managerial framework. The Nobel Prize serves as an in-depth Read More »

Date: 01/19/2016
Author: Mats Urde
Contributor: Stephen A. Greyser eb™ Research Team
Article

The Price Of Good Welfare: Does Informing Consumers About What On-package Labels Mean For Animal

Public concern for farm animal welfare is growing. However, high welfare purchases require consumers to make sense of often confusing labels. This study aims to investigate consumers' preferences for Read More »

Date: 05/01/2020
Author: Amelia Rose Cornish
Contributor: Donnel Briley, Bethany Jessica Wilson, David Raubenheimer, David Schlosberg, Paul Damien McGreevy eb™ Research Team
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