Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.
Family businesses are an alternative organizational typology that crosses all segments, in terms of size and sectors. They are a primary organizational type all over the world and innovation has long Read More »
The importance of efficient bankruptcy procedures is widely recognized and the consciousness of the possible costs due to inefficient procedures has induced several European countries to introduce Read More »
Companies are increasingly recognizing that social networks are a force to contend with in reputation management. There are numerous examples of how single voices using viral systems have, in a Read More »
In recent years, the global automotive industry has generally recorded continual growth. The major market players in this industry are the original equipment manufacturers (OEMs) as well as suppliers Read More »
The present paper, through a conceptual framework, aims at improving the studies regarding consumption and the relation between brand and individual/consumer. The objective of the paper is to show Read More »