Applying Goal theory to Understand Ongoing Engagement in time Banks

Despite the increased membership in time banks, engagement of members is poor: few members conduct transactions and many remain inactive. Based on an online questionnaire, this paper identifies the main goals that individuals try to achieve when they join a time bank (focal goals) and examines the influence of the number of focal goals, the perceived achievement of these goals, and the alignment of focal and macro or life goals on the engagement with the time bank. we find that the main drivers of engagement are achievement of goals, alignment between focal and macro active goals, whilst the number of goals bears no influence on engagement.