Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.
For many peoples, natural products are safe and without adverse effects for our health. For other people all natural chemicals found in food are less toxic than synthetic chemicals. However, there Read More »
Caffeine (the common name for 1,3,7-trimethylxanthine), a bitter, white crystalline purine, is the most widely consumed psychoactive drug in the world. Moreover, caffeine is added to a variety of Read More »
This research study aims to investigate the relationship between corporate social responsibility (CSR)-related communication on social media and brand advocacy behavior of retail banking customers in Read More »
This study aims to investigate the adsorption of an azo textile dye, BEMACID YELLOW ETL0 (BY E-TL01), on the [Zn-Al-Cl] LDH matrix. The [Zn-Al-Cl] LDH was synthesized using the coprecipitation Read More »
The carbon paste electrode modified with MO nanoparticles and green plant powder was used as a detector for the determination of M(II) ions. Cyclic voltammetry (CV) and square wave voltammetry (SWV) Read More »