Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

MANAGEMENT OF DIRECT ORAL ANTICOAGULANTS IN THE PREOPERATIVE PERIOD: PRACTICES OF ANESTHESIA

With the recent shift towards direct oral anticoagulants (DOACs) over traditional anticoagulation therapies, assessing the management of DOVs is crucial for optimizing patient safety and outcomes. By Read More »

Date: 07/01/2024
Author: Fares Mezghani, Mondher Kassis, Fedi Ben Dhaou, Mohamed Seddik Regaieg, Wael Jaouadi, Maroua Trigui, Amal Ayedi, Mariam Khrouf, Omar Tarkaouchi
Contributor: eb™ Research Team
Article

ANTIVITAMIN K VERSUS UNFRACTIONATED HEPARIN: ANESTHESIOLOGY SPECIALISTS PRACTICE IN PERIOPERATIVE

In the perioperative period, anticoagulation management presents a critical balance between preventing thromboembolic events and minimizing the risk of hemorrhage. Among the prominent anticoagulants Read More »

Date: 07/01/2024
Author: Fares Mezghani, Mondher Kassis, Fedi Ben Dhaou, Mohamed Seddik Regaieg, Wael Jaouadi, Maroua Trigui, Amal Ayedi, Mariam Khrouf, Omar Tarkaouchi
Contributor: eb™ Research Team
Article

Towards An Ethical Business Model With Artificial Intelligence

Purpose: The purpose of this thesis is twofold. With a stakeholder perspective, the paper has the ambition of understanding why firms decide to invest in ethics. In this sense, we look at such Read More »

Date: 05/29/2020
Author: Arvid Höjbert, Eric Mårtensson
Contributor: eb™ Research Team
Article

Corporate Social Responsibility In The Services Sector

Some theoretical concepts related to the concept of "Corporate Social Responsibility" are considered. Based on a review of the literature on the topic, the main areas of corporate social Read More »

Date: 01/01/1970
Author: Gergana Dimcheva
Contributor: eb™ Research Team
Article

Philanthropy's Role In Mediating The Relationship Between Corporate Social Responsibility (CSR) And

In this study, the philanthropic aspect of corporate social responsibility is looked at in relation to other aspects of corporate social responsibility and long-term business performance in Read More »

Date: 12/31/2023
Author: Leo Mataruka
Contributor: Simona Činčalová, Clara Mapokotera, Joe Muzurura, Walter Mkumbuzi eb™ Research Team
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