Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.
Broadcasting agreements for sports events play a pivotal role in the contemporary sports landscape, shaping the accessibility and commercialization of sports content. The convergence of sports and Read More »
Anaerobic and aerobic endurance training can take the form of activities such as various games, athletics, swimming, cycling and other endurance sports. Endurance training at young ages should be a Read More »
This study investigates the relationship between gait, posture, and physical activity in school-age children. The research aims to understand how these factors interact and impact each other, Read More »
Experiential marketing is a strategic approach that focuses on creating immersive and memorable experiences for consumers to foster a strong connection with a brand. The relationship between Read More »
Purpose – In today's world, with the awareness of consumers, corporate social responsibility activities have gained importance and these activities have begun to be used as an element of Read More »