Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

Customer Satisfaction And Enterprise Performance: A Studyfrom The Electronics And Communication

The aim of this paper is to identify whether customer satisfaction measured by means of mystery shopping in selected retail companies in the electronics and communication equipment industry and their Read More »

Date: Oct 2019
Author: Petr  SUCHÁNEK
Contributor: Ludvík  EGER eb™ Research Team
Article

Application Of Total Management Of Quality In The Macedonian Hotel Industry

In this paper, we have presented the results from the research in relation to the approach toward the total management of quality in the Macedonian hotel industry. It was analyzed through the four Read More »

Date: Oct 2019
Author: Elizabeta  MITREVA
Contributor: Julijana  SAZDOVA, Hristijan GJORSHEVSKI eb™ Research Team
Article

The Model Of Innovation Development Metasystem

Different fields of science from philosophy and institutional theory to theories of management, technological development and economics explore innovative transformations – mainly in terms of Read More »

Date: Oct 2019
Author: Louise  BATUKOVA
Contributor: Naira  BAGDASARYAN, Galina BELYAKOVA, Olga VLADIMIROVA, Sergey BELYAKOV eb™ Research Team
Article

Intelligent Tool To Prevent Economic Crisis – Fractals. A Possible Solution To Assess The

The research identifies and presents the existence and connections between financial decision, financial performance and fractals patterns. A fractal appears as a geometric object that repeats itself Read More »

Date: Oct 2019
Author: Narcisa Roxana MOSTEANU
Contributor: eb™ Research Team
Article

Diagnostics Of The Stability States Of Enterprises And The Limits Of Their Tolerance

The concept of sustainable development has become the basis for the study of trends in enterprise development in terms of economic, environmental and social components with the focus on achieving Read More »

Date: Oct 2019
Author: Alla  KASYCH
Contributor: Marek  VOCHOZKA, Yaroslava YAKOVENKO eb™ Research Team
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