Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.
Ethical attributes and social responsibility initiatives have become an important focus of attention among marketing researchers and practitioners. My dissertation focuses on how consumers respond to Read More »
The growth of digitization in the cultural heritage domain offers great possibilities to broaden the boundaries of historical research. With the ultimate aim of creating social networks of person Read More »
As Fairtrade Fortnight launches in the UK on the 28th February, the ethical brand continues to enjoy political support and the backing of millions of consumers. But there is much more that Fairtrade Read More »
Civil disobedience, despite its illegal nature, can sometimes be justified vis-à-vis the duty to obey the law, and, arguably, is thereby not liable to legal punishment. However, adhering to the Read More »
This is the status update on the Porifera Collection at The Natural History Museum, London. There is still very little information available regarding fossil sponge digitisation or any similar Read More »