Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

Analysis Of User Susceptibility To Email Phishing

In an organization, most employees tend to be unaware of their weakness in terms of cyber security which can affect the whole organization. The personality traits, general life experiences, and Read More »

Date: 03/24/2022
Author: Shian A. Guilalas
Contributor: eb™ Research Team
Article

Situated Learning And Incubatee Performance At The DOST Technology Business Incubator Program: Is

Incubatee startup founders asks for solutions and ideas whenever they encountered business problems in their startups enrolled in a Technology Business Incubator program. It is argued that situated Read More »

Date: 03/24/2022
Author: James Charles T. Que
Contributor: eb™ Research Team
Article

An Industry 4.0 Framework Towards An Integrated Smart Traffic Management Solution

Traffic congestion, a burden of many cities worldwide, is essentially viewed as a road capacity issue. Solutions developed were building more roads, improving public transport and, employing Read More »

Date: Mar 24, 2022
Author: Beata Maria De Ocampo , Eppie Clark, Marvin de Pedro
Contributor: eb™ Research Team
Article

E-satisfaction And Use Of Cashless Transaction Amidst Of COVID-19Pandemic: The Case Of Thailand And

This study determined the perception of the use and e-satisfaction on cashless transactions of Filipino users in Thailand and the Philippines. The variables of cashless transactions: fast, easy, Read More »

Date: 03/24/2022
Author: Joefrey Geroche, John Bertrand Gatchalian
Contributor: eb™ Research Team
Article

Show Me The Money: Age, Adoption, Confirmation And Continuance Intentions Of Mobile Wallet

“Mobile wallet apps” are a category of financial technology applications that enable payment and money transfer transactions through mobile phones. Despite the favorable regulation and the use of Read More »

Date: 03/24/2022
Author: Tirso P. , Jr. Cinco, Emilina R. Sarreal, Rodiel C. Ferrer
Contributor: eb™ Research Team
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