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Digital Market, Bloggers, And Trendsetters: The New World Of Advertising Law
The importance of digital marketing is continuously growing, at least in the present economic phase. Within this sector, fashion bloggers play a crucial role, which reflects the relevance of fashion Read More »
Circular Economy And Waste In The Fashion Industry
The fashion industry has to play an important role in the path towards sustainability and the circular economy. Indeed, the fashion industry is a sector with a high environmental impact; it involves Read More »
Slow Fashion In A Fast Fashion World: Promoting Sustainability And Responsibility
Through its rapid production methods that supply the latest catwalk styles almost instantaneously to the high street, the fast fashion model has revolutionized the fashion industry, while generating Read More »
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Fashion Between Inspiration And Appropriation
Fashion is considered an element of “cultural identity”. At the same time, it has always been a dynamic phenomenon in which different styles, designs and models converged, acting both as a source Read More »
Towards A Theory Of Conscientious Corporate Brand Co-creation: The Next Key Challenge In Brand
In this article we chart the evolution of corporate brand management from an organization-centric view based on control to one rooted in a participative cocreated perspective where multiple Read More »
