Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

Examining Multiculturalism, Race, And Identity: A Study On Representation In High School EFL

In today's globalized world, shaped by the influences of social media, migrations, and various factors, it is imperative for education systems to adapt to and align with these changes in order to Read More »

Date: 10/19/2023
Author: Ece ZEHİR-TOPKAYA, Gökçe Nur TÜRKMEN
Contributor: eb™ Research Team
Article

‘Don’t Laugh At Me!’: Gelotophobia And Its Effect On Multicultural Language Teaching

Humour is frequently associated with positive thoughts and images, and is therefore characterized by its benevolent aspects. This phenomenon is often observed within social interaction environments. Read More »

Date: 10/19/2023
Author: Berivan UZUN SEYİTVAN, Kadri NAZLI
Contributor: eb™ Research Team
Article

A Glance At The Age Of Queen Elizabeth I With Polysystem Theory

English literature was allegedly at its first peak in the age of Queen Elizabeth I of England (1533–1603). The queen systematically intended to adopt a different approach than her ancestors. Read More »

Date: 10/19/2023
Author: Ayşegül UYSAL GLINIECKI
Contributor: eb™ Research Team
Article

English Teachers’ Well-Being From The PERMA Perspective: A Retrodictive Qualitative Modelling

Language teachers face a range of stressors (MacIntyre et al., 2019) and challenges because of the physical, emotional, and socially demanding habits of their work, negatively affecting their Read More »

Date: 10/19/2023
Author: Şafak UÇMAZ
Contributor: eb™ Research Team
Article

Retelling A Fairy Tale In Multimodality: Translations Of La Belle Et La Bête

La Belle et La Bête, a French fairytale which symbolizes true romantic love is not only a popular or fantastic story in European literature but its story has also become universal with its many Read More »

Date: 10/19/2023
Author: Pelin TÜRKMEN
Contributor: eb™ Research Team
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