Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

The Elaboration Of Ethical Brand Crises On Social Media

A crisis is a severe occurrence in the life of an organization threatening its own existence (Coombs 2007). Crises that breach the ethical values of a brand can impair the root values of the company. Read More »

Date: 2016
Author: Stefano Pace, Matteo Corciolani, Giacomo Gistri
Contributor: eb™ Research Team
Article

EMPREENDEDORISMO SUSTENTÁVEL E O TRIPLE BOTTOM LINE: MAPEANDO A LITERATURA INTERNACIONAL

Sustainable entrepreneurship recently emerged as a theme in entrepreneurship studies. Thus, in the present paper the goal is to map the international production about sustainable entrepreneurship by Read More »

Date: 06/03/2018
Author: Leandro Rodrigo Canto Bonfim, Afonso Ricardo Paloma Vicente, Fernando Antonio Prado Gimenez
Contributor: eb™ Research Team
Article

Meta-Analysis Of The Research About Mooc During 2013-2014

The first MOOC (Massive Open Online Course) was launched in 2008 in Canada. Since then these new model of online education has proliferated around the world and sparked many interesting and often Read More »

Date: 01/30/2015
Author: Albert Sangrà, Mercedes González-Sanmamed, Terry Anderson
Contributor: eb™ Research Team
Article

THE MEDIATING ROLE OF SOCIAL AND ENVIRONMENTAL RESPONSIBILITY IN THE RELATIONSHIP BETWEEN MATERIAL

This paper aims to analyze the mediating role of corporates’ social and environmental responsibility in the relationship between material values, consumer cynicism, and product/ service quality. In Read More »

Date: 05/18/2021
Author: Çağla Pınar UTKUTUĞ
Contributor: eb™ Research Team
Article

Understanding Social Enterprise: Theory And Practice. 2nd Edition

The emergence of social enterprises over the past 35 years has been an exciting and significant development in the economy at a local, national and international level. How should we understand the Read More »

Date: 11/14/2015
Author: Rory Ridley-Duff
Contributor: Mike Bull eb™ Research Team
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