Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

REDEFINING ORGANIC PRODUCTS

To define organic products we can identify three ways. The first view is from the scientific perspective, the second is a legislative perspective and the third view is that from commercial Read More »

Date: 2011
Author: Mihai Ioan Rosca
Contributor: eb™ Research Team
Article

CHALLENGES AND OPPORTUNITIES OF THE NEW GLOBAL FINANCIAL PLAYERS

Purpose – Since the advent of the recent global financial crisis, Sovereign Wealth Funds (SWFs) have emerged as important global financial players. Although the contribution of these funds has been Read More »

Date: 2011
Author: Ruth Rios-Morales, Louis Brennan
Contributor: eb™ Research Team
Article

FACILITATING ONLINE COLLABORATION IN ORGANIZATIONS: THE ROLE OF E-MODERATOR SUPPORT IN VIRTUAL

The purpose of this paper is to introduce the concept of e-moderating from online pedagogy to organizational theory and to propose a model that links the role of the emoderator to the functioning of Read More »

Date: 2011
Author: Kristine Evensen Reinfjord
Contributor: eb™ Research Team
Article

FAMILINESS IN TOURISM CONSUMPTION: A CONSUMERS’ PERSPECTIVE

Motivation and background: The present paper explores the relationship between familiness and tourism family firms which was initially researched by Getz, Carlsen and Morisson (2004). We take as a Read More »

Date: 2011
Author: Pilar Presas, Jaume Guia, Maria Dolors Muñoz
Contributor: eb™ Research Team
Article

BRANDING THROUGH CSR: A COMPARISON OF FAMILY VERSUS NONFAMILY FIRMS

Motivation and background: The present paper explores the relationship between CSR uptake and branding in SMEs. It builds on and extends the goals and activities carried out in the Responsible Med Read More »

Date: 2011
Author: Pilar Presas, Pilar Marquès
Contributor: eb™ Research Team
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