Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

THE NEGOTIATING CULTURE IN FRANCE: A QUALITATIVE STUDY

We are making four contributions. First, a mix of academic as well as practitioner approaches. Second, our study builds on previous studies about French culture by using an in-depth qualitative Read More »

Date: 2011
Author: Enrique Ogliastri, María Isabel Rendón, Mauricio Rivera, Sébastien Fosse
Contributor: eb™ Research Team
Article

WINE TOURISM MODEL IN ALENTEJO, PORTUGAL – TOWARDS A CONCEPTUAL FRAMEWORK

Alentejo has a long tradition in wine production. However, it’s only in the past decade that investors, tourism industry professionals and other regional strategic players began recognising the Read More »

Date: 2011
Author: Joana Maria de Oliveira Neves , Sarah Feilman Quina Silva
Contributor: eb™ Research Team
Article

WASTE MANAGEMENT AND SUSTAINABILITY: A NEW BUSINESS MODEL

We are entering an era of renewed environmental consciousness. Innovative waste management practices are becoming more and more important in socially responsible enterprises. The trend towards Read More »

Date: 2011
Author: Ivana Modena
Contributor: eb™ Research Team
Article

EXPLORING LOCUS OF CONTROL IN THE REPUBLIC OF CYPRUS

Purpose: The proposed study is concerned with the cognitive-based construct locus of control. It aims to determine whether citizens in the Republic of Cyprus tend to be more internal or external Read More »

Date: 2011
Author: Andrew Michael
Contributor: eb™ Research Team
Article

VOCATIONAL EDUCATIONAL TRAINING (VET) IN EMERGING MARKETS: THE MARKET-ORIENTED AND INNOVATIVE

In Europe, the theme “Export of educational services” is rather new, but currently politically and economically en vogue. It finds interest in industries, as well as in SMEs, and in the Read More »

Date: 2011
Author: Andrea Mewaldt
Contributor: eb™ Research Team
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