In product packaging, size labels provide semantic information indicating the relative magnitude of a product, and color influences consumer perceptions in both physical and physiological ways (i.e.,
Despite early suggestions that product characteristics might play a significant role at the stage of disposition (Jacoby, Berning, and Dietvorst 1977), extant research focused largely on the impact
One co-author’s mother cheerily donates her clothing to a local charity and revels in her quarterly yard sales. She reports her deep affinity for the environment and avoidance of waste, akin to the
Increasingly, organizations are proclaiming their values by taking stands on controversial social issues. These actions often take the form of corporate social responsibility (CSR). However, little
Volunteer tourism is seen as a form of good will tourism (Sin 2009), appealing to those who want to make a difference whilst travelling. Despite growing scrutiny over this utopian framing of
