Public concern for farm animal welfare is growing. However, high welfare purchases require consumers to make sense of often confusing labels. This study aims to investigate consumers' preferences for
This study aims to fill a gap in marketing studies concerning the effect of a logo on consumer evaluations. The research addresses two questions: (1) what are the factors that influence the
Etika menjadi pembahasan yang penting. dalam kegiatan bisnis saat ini, bahkan etika menjadi pusat sorotan bisnis. kontemporer. Etika bisnis ialah studi yang mempelajari moral yang baik. dan tidak,
Despite the economic, social, and environmental importance of emerging countries, most existing research into ethical consumerism has focused on developed market contexts. We introduce this Special
With a review of literature on corporate social responsibility (CSR) and its micro-level impacts, this article proposes an integrative framework to map undesirable relational outcomes of CSR