In this paper are presented some research results of the project "Analysis of the L.I.O.P. impact on the sustainable development of Romania". Romania, in partnership with the EU and the European
According to the importance of brand positioning in the sustainable development of sport brands, the aim of the current study was to study the partial role of SERVQUAL dimensions on the brand
The objective of this study is to examine a multi-dimensional modified conceptual model based on stakeholder theory & previous literature. The work represents an attempt to evaluate the
Brand loyalty, that is, a consumers propensity to purchase a product or a brand continuously, is one factor that can be used to increase a companys profits. Initially, consumers may do some
This paper seeks to evaluate the pedagogy of ethics instruction at Ashesi University College with an aim of recommending methods to adopt from the perspective of alumni of Ashesi University to
