Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

METHODS OF CONSTRUCTION DURATION ESTIMATION

This publication is devoted to topical issues of estimating the construction duration in time management in construction. The aim of the study is to analyze normative methods of estimating the Read More »

Date: 06/21/2018
Author: Irina Azarova
Contributor: eb™ Research Team
Article

QUALITY DIMENSION IN THE CONTEXT OF CONSUMERS

Quality is a significant parameter for goods and services. Quality is hard to explain, yet people do recognize it and are ready to pay more for better quality services and products. Everybody Read More »

Date: 06/21/2018
Author: Andzela Veselova
Contributor: eb™ Research Team
Article

PARTICIPATORY BUDGETING AS A FORM OF COMMUNITY INVOLVEMENT IN THE TERRITORIAL GOVERNMENT BODIES

One of the assumptions of the democratic system of governing is the citizens active participation in the management process. The citizens participation is of a key significance to the effective Read More »

Date: 06/21/2018
Author: Agnieszka Smalec
Contributor: eb™ Research Team
Article

The Core Value Compass: Visually Evaluating The Goodness Of Brands That Do Good

Brands that do good for the society as well as for themselves are motivated by the core values they espouse, which necessitates a better understanding of what qualities a true core value must Read More »

Date: 09/11/2017
Author: Vignesh Yoganathan, Fraser McLeay, Victoria-Sophie Osburg, David Hart
Contributor: eb™ Research Team
Article

Examining The Influence Of Corporate Website Favorability On Corporate Image And Corporate

This study uses the attribution and signaling theory perspective to scrutinize the key impacts of the determinants of corporate website favorability. In addition, this paper examines the main Read More »

Date: 08/2018
Author: Elena Ageeva, TC Melewar, Pantea Foroudi, Charles Dennis, Zhongqi Jin
Contributor: eb™ Research Team
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