Originality of the cases Combination of academic rigour and pragmatic view of the phenomenon Comprehensive view of the strategic management of export consortia by looking at strategy, organization,
Today highly competitive business environment and more exigent customers call for using all available company's resources especially a company's brand for providing better consumer satisfaction. We
The Baby Boomer market is a lucrative market, largely ignored by marketers. This fact has attracted much media attention, both in South Africa and abroad. Research conducted by the UCT Unilever
This Working Paper describes the development of the current LabVIEW software programme used to extract On-Board Diagnostic (OBD) signals from vehicles. LabVIEW is a graphical programming language
In this paper we present a benchmarking of European banks and service organizations regarding the integration of sustainability in their policies, strategies, products, services and processes. Using