Consumers have shown increasing interest in products that reflect social and environmental concerns so-called sustainable products. Although consumers typically view sustainability positively, the
For those working within the area of energy saving and conservation it’s not unusual for individuals to make comments such as: “It’s not worth it!”, “I already do everything I can”, and
Through its rapid production methods that supply the latest catwalk styles almost instantaneously to the high street, the fast fashion model has revolutionized the fashion industry, while generating
We argue that women's previously documented unresponsiveness to sexual primes when making economic decisions may be a consequence of the specific types of primes that have been used (i.e., visual
We propose a novel approach utilizing the information among friends in social networks that provides incentives for truthful responding in consumer surveys. In a series of studies, we show that the
