The purpose of this study is to analyze Japanese consumers' decision-making processes for environmentally friendly products. Using consumers' market and non-market behavior after the Great East Japan Read More »
The findings of the four studies showed that social support was inversely influence individual’s brand choice that low social support should predict more brand reliance, particularly for those who Read More »
There is a puzzling phenomenon in charitable giving that people give a lot of money to seemingly low-priority causes (e.g., sports fundraisers) while other highly pressing causes remain severely Read More »
The emergence of social enterprises over the past 35 years has been an exciting and significant development in the economy at a local, national and international level. How should we understand the Read More »
The growth of digitization in the cultural heritage domain offers great possibilities to broaden the boundaries of historical research. With the ultimate aim of creating social networks of person Read More »