Product Labeling
Valuing Organic Food-Differences Between Virtue And Vice Categories Of Organic Food Products
Drawing on the theoretical frameworks of expected utility, religious and institutional perspectives, we try to understand whether differences exist in consumers’ evaluation of relative vice and Read More »
Author: Vassiliki Grougiou, Foivos Anastasiadis, Stefanos Giannikis
Contributor: eb™ Research Team
Developing A Portfolio Of Sustainable Labels: Consumer Perceived Ethicality And Patronage Benefits
Retailers increasingly distribute products with a label guaranteeing that certain environmental or social criteria are met. These sustainable labels contribute directly to the creation of product Read More »
Conveying Customized Nutritional Information: Willingness-To-Pay And Consumer Segments
Nutritional labels on the food we purchase are designed to combat an increase in food related diseases. However, despite being shown to offer consumers some benefits, their influence is moderated by Read More »
Author: Benjamin Lowe, Diogo De Souza-Monteiro, Iain Fraser
Contributor: eb™ Research Team
Does Reducing Nutritional Information Complexity Promote Healthier Food Choices?
The Nutritional Labeling and Education Act (NLEA) was one of the biggest efforts by policy makers to promote healthy eating among Americans. Unfortunately, it has failed to curb the obesity epidemic, Read More »
When Brand Distinctiveness Is In The AI Of The Beholder –Trademark Law For Autonomous Intelligent
Trademark law is quintessentially a response to all-too-human cognitive failures: We have limited time, limited attention spans, limited memory and an ability for pattern recognition that on the one Read More »
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