Awareness

Article

The Effects Of Celebrity Characteristics On Purchase Intentions: A Focus On Consumer Concern Of

Consumer awareness about environmental problems is important in guiding their purchasing decisions. The aim of this research is to validate the moderating effect of environmental concern in two Read More »

Date: 04/07/2021
Author: Constanza Cespedes-Dominguez, Cristobal Fernandez-Robin, Scott McCoy
Contributor: eb™ Research Team
Article

Creating Designs To Improve Consumer's Awareness And Purchasing Behavior Towards Ethical Fashion

Apparel industry has a crucial impact on environment. In order to fight against these environmental impacts, there is a substantial development of the ethical fashion. There is a wide variety of Read More »

Date: 07/2020
Author: Olfat Shawki Mohamed Mansour
Contributor: eb™ Research Team
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