In recent years, there has been growing interest in the role of university websites in higher education. University websites are an important source of information for students, providing access to Read More »
This qualitative study explores student-university brand identification and brand personality to determine suitable themes for higher education institutions’ (HEIs) brand communication. Thematic Read More »
Current research lacks in-depth insights into the digital transformation management of business processes in Small and Medium sized enterprises. The aim of this article is to develop a framework for Read More »
This study aims to investigate the relationship between pre-service ELT (English Language Teaching) teachers' level of intercultural sensitivity and intercultural communicative competence. The study Read More »
The popularity of systematic reviews is growing due to their ability to assist researchers in staying updated on recent trends and current research in a specific field, prioritizing methodological Read More »