Business Practices

Article

O Impacto Da Reputação Por Inovação Nos [The Impact Of Inovation Reputation To

In the same way that companies are aware of sales and market shares, they are also concerned about their own reputation. Nowadays, reputation for innovation is something that some companies seek to Read More »

Date: 12/21/2018
Author: Susana Isabel da Silva Santos, Pedro Miguel Alves Ribeiro Correia
Contributor: eb™ Research Team
Article

Trust Erosion During Industry-Wide Crises: The Central Role Of Consumer Legitimacy Judgement

Widespread unethical corporate misconduct in an industry triggers industry-wide crises. This research investigates how industry misconduct affects consumers’ trust in the industry, by Read More »

Date: 08/03/2020
Author: Shijiao Chen, Jing A. Zhang, Hongzhi Gao, Zhilin Yang, Damien Mather
Contributor: eb™ Research Team
Article

THE SIGNIFICANCE OF PURCHASING BEHAVIOURAL CHARACTERISTICS ON SUSTAINABLE DESIGN EDUCATION OF

More and more businesses appear to be adopting the societal (or sustainable) marketing concept as their business philosophy. This is an attempt to increase their competitiveness and promote their Read More »

Date: 03/14/2022
Author: Clive HUNT, Tim REYNOLDS
Contributor: eb™ Research Team
Article

Diversifying Board Of Directors With Artificial Intelligence: Pros And Cons

Humanity realizes a new era, “digital one”. In the digital era, every cell of society is changing radically and firms, as crucial economical actors of society, are not exceptional. As we know, Read More »

Date: 07/07/2023
Author: Mehmet ERYILMAZ
Contributor: eb™ Research Team
Article

The Influence Of Financial Literacy To Consumer Purchase Intention Of Traditional Life Insurance

This study investigates customer purchase intentions for traditional life insurance products, focusing on the impact of financial literacy. It investigates the specific challenges faced by Life Read More »

Date: 07/07/2023
Author: Rainy Maria TUMENGKOL, Amelia Naim INDRAJAYA
Contributor: eb™ Research Team
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