Customer Satisfaction
Investigating The Effects Of Expectations On Disappointment, Regret, And Post-Consumption Behaviors
Negative consumption experiences often result in feelings of disappointment and regret. The present research aims to investigate whether expectations induce disappointment and regret differently and Read More »
Date: 06/03/2014
Author: Muhammad Hossain, Harmen Oppewal, Dewi Tojib
Contributor: eb™ Research Team
Author: Muhammad Hossain, Harmen Oppewal, Dewi Tojib
Contributor: eb™ Research Team
Organizational Antecedents Of Responsive And Proactive Customer Orientation
Firms gain a competitive advantage by innovating and creating superior value for their customers. Prior studies revealed that customer orientation affects innovativeness and customer value Read More »
Date: 06/03/2014
Author: Marcus Schögel, Dennis Herhausen, Carla Thaper, Cansu Oral
Contributor: eb™ Research Team
Author: Marcus Schögel, Dennis Herhausen, Carla Thaper, Cansu Oral
Contributor: eb™ Research Team
The Influence Of Ambient Factors In Retail Stores: The Compared Effects Of Perceived Colors And
This paper aims to compare the effects of a store layout and of the colors perceived by consumers on the emotions felt in a retail outlet and on the satisfaction of the customers. The effect of mood Read More »
Date: 06/03/2014
Author: Marie-Christine Lichtle, Patrice Cottet, Jean-Marc Ferrandi, Véronique Plichon
Contributor: eb™ Research Team
Author: Marie-Christine Lichtle, Patrice Cottet, Jean-Marc Ferrandi, Véronique Plichon
Contributor: eb™ Research Team
The Better You Do, The Worse You Feel: Selective Information Processing Approaches Based On Social
Consumption settings in which consumers are evaluated in comparison to others are ubiquitous. A prime example of such settings is the postsecondary education industry with, in the USA alone, its 21 Read More »
Date: 2013
Author: Dilney Gonçalves, Jonathan Luffarelli, Antonios Stamatogiannakis
Contributor: eb™ Research Team
Author: Dilney Gonçalves, Jonathan Luffarelli, Antonios Stamatogiannakis
Contributor: eb™ Research Team
You Are Forgiven: Cause Uncontrollability And Negative Emotional Contagion
The role of emotions displayed by customer contact employees for customer emotions has received increasing attention in recent consumer behavior literature. Several studies find that customers tend Read More »
Date: 2013
Author: Stefan Hattula, Carmen-Maria Albrecht, Torsten Bornemann, Julian Würth
Contributor: eb™ Research Team
Author: Stefan Hattula, Carmen-Maria Albrecht, Torsten Bornemann, Julian Würth
Contributor: eb™ Research Team
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- RECENT ARTICLES
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Mobile Value-Added Services - A Multidimensional Framework Relating Flanking Apps to a Core Service
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The Impact of Culture on Own-Label Brands Performance
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