CSR Practice

Article

Using Multiple (Imperfect) Methods To Test Alternative Views: The Case For Stable Preferences For

New concepts that go against conventional assumptions are typically hard to “prove” using a single method. In such cases, it is more effective to rely on evidence that employs a number of Read More »

Date: 2013
Author: Itamar Simonson
Contributor: eb™ Research Team
Article

What Was I Thinking? Effect Of Construal On Memory Based Choice

Construal Level Theory (CLT) argues that one’s construal level, or the degree to which one represents information concretely vs. abstractly, has a broad influence on attitudes, choice, and related Read More »

Date: 2013
Author: Cheryl Wakslak, Nathan Novemsky, Ernest Baskin
Contributor: eb™ Research Team
Article

The Manager And Love: Evoking A Loving Inquiry In A Group Setting

Neuroscientists, psychologists, educators, and management scholars propose that the current emphasis on intellect and reason in education and business over values such as love, connectedness, and Read More »

Date: 06/24/2024
Author: Angela P. Chen, Giorgia Nigri, Thomas E. Culham, Barbara Nussbaum, Richard Peregoy, Margot Plunkett
Contributor: eb™ Research Team
Article

Crowdfunding To Make A Difference: The Role Of Choice In Funding Social Ventures

In recent years, the Internet has allowed individuals across the globe to contribute to and even actively participate in ventures influencing pressing social issues. The growing prevalence of online Read More »

Date: 2013
Author: Scott Sonenshein, Michal Herzenstein, Utpal M. Dholakia
Contributor: eb™ Research Team
Article

Building Brand Value Co-creation In Online Transportation Services: A Serial Mediation Approach

This study aims to examine the impact of customer ethical perception on brand value co-creation in online transportation services through the role of serial mediation of customer-brand Read More »

Date: 01/17/2023
Author: Ni Made Purnami
Contributor: Noermijati Noermijati, Fatchur Rohman, Sunaryo Sunaryo eb™ Research Team
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