CSR Practice
Evaluation The Effects Of Brand Passion On Commitment To Brand Through The Adjusting Role Of Ethics
Regarding the existence of different brands in the various fields of consumer products, customers commitment to the brand is an important factor in the success of the product of the brand. The Read More »
Author: Mohammad Bagher Arayesh, Ali Touhidi Moghaddam, Shahram Sultani
Contributor: eb™ Research Team
The Ethical Compass: A Case Study On The Positive Effects Of Ethical Organizational Identity Within
This thesis contributes to identity research by expanding the concept of ethical organizational identity. Ethical organizational identity is said to be present when ethical values and beliefs make up Read More »
The Impact Of Innovation Capability And Customer Experience On Reputation And Loyalty
This research employs complexity theory to understand the effect of innovation capability and customer experience on reputation and loyalty. In addition, it aims to investigate the contribution of Read More »
Author: Pantea Foroudi, Zhongqi Jin, Suraksha Gupta, T.C Melewar, Mohammad Mahdi Foroudi
Contributor: eb™ Research Team
Practices Of Corporate Social Responsibility In The UAE Banking Sector: An Assessment
There is a conspicuous lack of research on Corporate Social Responsibility (CSR) practices undertaken in the United Arab Emirates, more so in the banking sector. This paper attempts to fill the gap Read More »
The Ethics Of Branding: Branding Ethically Or Ethical Branding?
Ethical brands have risen to prominence in recent years as a market solution to a diverse range of political, social and, in this case most interestingly, ethical problems. By signifying the ethical Read More »
Author: Carys Egan-Wyer, Peter Svensson, Anna Pfeiffer, Sara Louise Muhr
Contributor: eb™ Research Team
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- RECENT ARTICLES
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Modeling of the Acceptance of Mobile Payment Systems in Virtual Social Networks
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Mobility - Unveiling Essence and Value of Mobile Technology
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A Comparative Analysis of the Adoption of SMS, NFC and QR-Based Mobile Payment Systems
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Mobile Value-Added Services - A Multidimensional Framework Relating Flanking Apps to a Core Service
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The Impact of Culture on Own-Label Brands Performance
06/03/2014
