CSR Practice
Understanding The Motives For The Adoption Of Sustainable Practices: The Role Of Expected Rewards,
The purpose of this study is to examine firms’ motives underlying the adoption of sustainable practices. In particular, we focus on expected economic, social, and personal rewards. In addition, we Read More »
Author: Dianne Hofenk, Andrés Trujillo-Barrera, Joost Pennings
Contributor: eb™ Research Team
Making Sense Of Multiplicity: Examining Young Consumers’ Emic Constructions Of The Self
While there has been enduring interest in the topic of multiple selves in consumer research, the literature has paid little attention to multiple selves in a youth context. This study seeks to Read More »
Author: Hayley Cocker, Maria Piacentini, Emma Banister
Contributor: eb™ Research Team
Organizational Factors As Antecedents To Innovation Capability In The Hotel Industry
This paper analyses the interactions existing among innovativeness, market orientation and internal marketing in hotels, and the effect that these factors exert on innovation capability. The proposed Read More »
Author: Maria Leticia Santos Vijande, Primitiva Pascual Fernández, José Ángel López Sánchez
Contributor: eb™ Research Team
Creating Value-In-Use In B2b Markets: The Role Of Customer Resource Integration Readiness
This study explores the role of customer employees’ cognitive and motivational conditions - summarized as customer resource integration readiness - that are required for value-in-use creation in Read More »
Artificial Intelligence Integration In Learning Management Systems: A Case Study Of Erzincan Binali
This study explores the usability of an Artificial Intelligence (AI)-supported Learning Management System (LMS) implemented at Erzincan Binali Yıldırım University (EBYU), the first of its kind in Read More »
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- RECENT ARTICLES
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Modeling of the Acceptance of Mobile Payment Systems in Virtual Social Networks
06/03/2014 -
Mobility - Unveiling Essence and Value of Mobile Technology
06/03/2014 -
A Comparative Analysis of the Adoption of SMS, NFC and QR-Based Mobile Payment Systems
06/03/2014 -
Mobile Value-Added Services - A Multidimensional Framework Relating Flanking Apps to a Core Service
06/03/2014 -
The Impact of Culture on Own-Label Brands Performance
06/03/2014
