This paper highlights the activity of corporate social responsibility (CSR) and its impact on brand value in food enterprises with and without foreign participation in Slovakia. Attention has been Read More »
This study focuses on the learning process by applying the Appreciation Influence Control (AIC) process e to the environmental projects in a community (Define problem, articulate the goals and Read More »
The pharmaceutical industry is a fascinating sector to explore as many people feel so passionately about it. It is not like the producers of televisions and washing machines: its products do Read More »
This study is aimed towards understanding the effect of perceived CSR initiatives (PCSRI) on brand loyalty, and consumer based brand equity (CBBE) in Indian sportswear market. This study was Read More »
Having analysed dozens of examples of the commitment of international and Canadian businesses in the area of social responsibility, we arrive at the following observations: (1) CSR policies are all Read More »