Customer Satisfaction
ANALYSIS OF CORPORATE SOCIAL RESPONSIBILITY IN THE AFFECTIVE RESPONSE OF BANCOLOMBIA'S USERS
The objective of the article was to determine whether corporate social responsibility initiatives are related to consumers' love for a financial institution, represented by the Bancolombia brand. A Read More »
Author: María Cristina Otero Gómez, Wilson Giraldo Pérez, Luis Alejandro Gutiérrez Barriga
Contributor: eb™ Research Team
The Influence Of Market Orientation On Marketing Performances In Micro Small And Medium-Sized
Coconut sugar have a huge potential to be developed in Indonesia, unfortunately the welfare of the producers is still lack due to the inability of the products to be marketized on modern and Read More »
Customer Satisfaction And Enterprise Performance: A Studyfrom The Electronics And Communication
The aim of this paper is to identify whether customer satisfaction measured by means of mystery shopping in selected retail companies in the electronics and communication equipment industry and their Read More »
The Relationship Between Sports Consumers' Brand Satisfaction And Brand Loyalty: Brand Trust, Brand
Many companies, especially in the sportswear sector, conduct various researches to ensure the satisfaction of their current consumers, to increase their customer potential and to ensure brand loyalty Read More »
Author: Halil Erdem AKOGLU, Mikail KAZAN, Ercan POLAT
Contributor: eb™ Research Team
Making The Wait Worthwhile: Experiments On The Effect Of Queueing On Consumption
Customers spend a significant amount of time waiting in lines, however, the effect of waiting in a line on consumption decisions is not known. Existing literature indicates waiting results in Read More »
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