Personal Choice
Do Restrained Eaters Identify As Dieters? Exploring The Role Of Self-Concept In The Consumption Of
Prior research views restrained eaters’ self-regulation of food consumption as an effortful, conscious desire to limit their food consumption, and thus control their physiological urges to consume Read More »
Author: Keri L. Kettle, Katherine E. Loveland, Gerald Häubl
Contributor: eb™ Research Team
To Tip Or Not To Tip: Emotional And Monetary Tradeoffs In Tipping
Imagine experiencing great service in a cash-only tipping environment, following which you realize you don’t have enough cash to reciprocate the quality of the service. What do you do? Although Read More »
Monetary Cues Alter Interpersonal Harmony Because They Activate An Exchange-Orientation
Consumers coordinate their interactions with others – be it salesclerks, supervisors, or spouses – by drawing from a small set of psychological scripts that serve to guide social interactions Read More »
Author: Nicole L. Mead, Eugene M. Caruso, Kathleen D. Vohs, Roy F. Baumeister
Contributor: eb™ Research Team
Monetary Reminders Lead To Exchange Orientation And Emotion Suppression
The mere exposure to money, independently of the context of any goal to which it might be relevant, increases individuals’ motivation to be socially independent and decreases their sensitivity to Read More »
“This Isn’t So Bad”: Assimilation, Contrast, And Self Control On Healthiness Perceptions
Assimilation and contrast effects play an important role in the way consumers make judgments (Parducci 1992; Schwarz and Bless 1992b). The order of information, in particular, may have a contextual Read More »
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